Since our first day in business, we're guided by our most important core values as a brand Uprightness, Trust, Quality, Competitive, build with heart and pride, Continuous improvement. The Platinum Empire has been offering our customers the best selection of products at unbeatable prices. The Platinum Empire is synonymic to exquisite jewelry, depicting a perfect blend of cultural fineness, personal statement and passion. We want to be part of your happiest and most exciting moments in your lives and make beautiful memories with the people you love.  As a jewelers, we help you choose the jewelry that’s right for you so we create a very wide variety of jewelry that exceeds your expectations in quality, value, and service.

      The Platinum Empire provide a certificate of authenticity with all our jewelry pieces. This certificate provides product details and information on each jewelry pieces-- precious metal purity, gemstone color, carat, weight, quality grade, etc. so that you can make a confident purchase because you are valuable to us. We want that you outshine in the crowd and feel proud of your decision. Informed shoppers are the happiest ones, we believe. And thus, we maintain complete transparency throughout. We give a complete breakup of each cost component in the invoice. we ensure a continuous variety of fantastic merchandise along with unique limited edition and seasonal items that fit any budget. – shop with us and wear your investment.

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Information that's worth pondering

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Robert Weldon/GIA
During the 1920s and 1930s, platinum was used extensively to create the finest jewelry in the world. At that time the metal became associated with the rich and famous.

Eric Welch/GIA
Gold and other precious metals have captivated men and women since before recorded history.

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Fineness is a measure of a precious metal's purity, and it's based on parts per thousand. A metal rates

1,000 is described as fine or pure. 750 or 18k is 75 percent pure. A precious metal stamped "950" is very nearly pure.

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People use the term karat to state gold's fineness. Don't confuse "karat" with the term "carat," a measure of gem weight.

 

In the U.S, the most popular gold alloy used in jewelry is 14k. It contains only 58 percent of gold.

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